metverse architecture

Architects Of The Metaverse

The metaverse is an architectural utopia, in the real world, funding, planning permission, environment, and construction technology constrain architects. However, in the metaverse, no such boundaries exist. The metaverse architect is free to provide conceptual buildings that could not otherwise be created. Construction on the metaverse is in its infancy and as the technology evolves …

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What Microsofts Acquisition Of Activision Blizzard Means To the Metaverse

The deal to purchase Activision Blizzard for $69 Billion is Microsofts biggest acquisition yet in the gaming industry. With this acquisition, Microsoft will become the world’s third-largest games company after Tencent and Sony. But the deal goes beyond gaming and aligns with Microsoft’s long-term vision of the metaverse. In a statement about the proposed takeover, …

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Biometric metaverse advertising

Metaverse Adverts Could Use Biometrics To Measure Conversion

Facial expression, eye movements, and body language are just some of the ways platforms may measure marketing performance in the metaverse. Advertising engagement could be measured by biometric responses. An article in the Financial Times reported that Meta has filed several patents based on human body language interpretation. Patent technology includes eye and face measurements that are …

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A-Z of the metaverse

The A-Z of the metaverse

The metaverse is a diverse and fast-growing industry with new enterprises popping up every month. It incorporates several types of extended reality technology and different platforms offer varied types of experience. Thanks to Dr. Mark van Rijmenam for starting this guide, a part of his forthcoming book “Step into the Metaverse“. Here is an A-Z …

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Whats the Difference between XR, VR, AR and MR

The difference between XR, VR, AR, and MR – the building blocks of the metaverse

The metaverse promises to change the way we interact with the world around us. This disruptive technology has the potential to impact every aspect of our lives by fusing reality with simulation. Extended Reality (XR), Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR) form the foundations of the metaverse. They promise to revolutionise …

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Metaverse Property Creation

Virtual property, the smart way to increase your Metaverse Real Estate

Interest in the metaverse investment has increased exponentially in the last few months. With Facebook announcing their change of name to Meta Platforms, the term “metaverse” hit the mainstream. Fuelled by the metaverse’s growing popularity experts in the industry say metaverse land has increased by 4-500% in the last few months. The Covid pandemic that has …

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